$20K/moOct 19, 2025

I Found a Business for Sale and Rebuilt It Into $20K/Month

Adrian HorningScrape Creators

Idea ValidationAPICopying Strategy
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The Story

Adrian Horning is a solo developer from Austin who built Scrape Creators - a social media scraping API that generates $20K/month. But here's the twist: he didn't come up with the idea himself. He found a successful scraping API listed for sale on Acquire.com (formerly MicroAcquire), saw it was making $30K MRR with less than 100 customers, and decided to build his own version instead of buying it.

Adrian's background: he moved to San Francisco wanting to be in tech, learned to code at App Academy (a bootcamp), worked as an engineer in Utah for 3 years, then quit with $30,000 in savings. He freelanced, built a course, and tried various products without success until Scrape Creators.

A Twitter follower DM'd him about the Acquire.com listing because Adrian already had a product related to social media. When he saw the numbers - $30K MRR, only SEO for customer acquisition, less than 100 customers - he knew he could replicate it. He had been studying scraping for 3 years and already had the technical skills.

The MVP took just a couple of weeks because he already had scrapers built from previous experience. He hosted them on Render.com, put documentation in a Notion doc, built a basic website, and got his first customer a few weeks later.

Key Insights

Why This Idea Worked

  • Pre-validated market (existing business making $30K MRR)
  • Technical skills already developed (3 years of scraping experience)
  • Small customer base meant room for competition
  • SEO-based acquisition meant he could compete with his Twitter presence

The Copying Framework

  • If something is working, you have a "moral obligation" to copy it
  • Don't copy word for word - copy the concept and idea
  • Find the website by Googling parts of the listing description
  • Look for "[competitor] alternative" blog posts

9-Step Playbook for Copying Ideas

  • Visit Acquire.com marketplace
  • Filter by SaaS
  • Filter by asking price ($300K+) or ARR - looking for pre-validated ideas
  • Look for markets you know - niche down to your expertise
  • Find the actual website - Google the listing description or search "[competitor] alternative"
  • Reverse engineer customer acquisition - How are they getting customers? SEO? Ads? Content?
  • Build the product
  • Don't copy literally - Copy the concept, not the exact implementation
  • Do something every day - Promote or improve the product daily

Business Model

  • Credit-based system (pay as you go, no subscription)
  • 600 paying customers
  • ~20 million API requests per month
  • Pricing: $10 for 5K credits, $50 for 25K credits, $500 for 500K credits
  • ~80% profit margins

Tech Stack

  • Node.js/JavaScript (everything)
  • Impit package by Apify (HTTP requests)
  • Proxies: Evomi, Core Residential, Webshare, Massive (~$1,500/month)
  • Render.com (hosting)
  • AWS Lambda (some scripts)
  • Cursor ($20/month)
  • Supabase (database)
  • Astro + React (frontend)
  • Developer in Philippines for overnight monitoring (~$500/month)
  • Server costs: ~$400/month

Resources